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Love Hotels Clean Up Their Image

Love hotels once had a shady reputation and gaudy designs, but things have changed. Today the hotels have become a date spot frequented by ordinary couples. Love-hotel scholar Kim Ikkyon explains why this change occurred.
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Japan’s Affection for Love Hotels

Love hotels are deeply rooted in Japanese society today. Kim Ikkyon is a young scholar who has specialized in tracing their historical evolution. Here we draw on her findings to sketch the changing face of love hotels.
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