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Children of Sailor Moon: The Evolution of Magical Girls in Japanese AnimeSugawa Akiko

Made popular the world over by the manga and anime series Sailor Moon, the “magical girl” genre is one of the staples of Japanese popular culture. Media scholar Sugawa Akiko explores the development of the mahō shōjo, from her beginnings as a Western-style witch to her flowering as an icon of feminine power, against the backdrop of gender norms and expectations.
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