Businessmen Fascinated by "Randoseru" in Japan (News)
Tokyo, Dec. 18 (Jiji Press)—Backpacks that look much alike randoseru schoolbags have emerged as favorite commuting gear for Japanese businessmen.
Randoseru, box-shaped bags made of leather or leather-like synthetic materials, have traditionally been an essential item for elementary school children in Japan as they are designed to carry textbooks and notebooks as well as stationery.
A growing number of adult men now find randoseru-type bags suitable for bringing notebook computers and document files while commuting.
The popularity of the backpacks has soared since Tokyo-based leather bag manufacturer Tsuchiya-Kaban launched carefully crafted randoseru for adults called "Otona Randoseru" in November last year.
The maker has so far sold a limited number of Otona Randoseru for ¥100,000 per bag in several occasions and seen them sold out instantly.
[Copyright The Jiji Press, Ltd.]