Olympic scandals put marketing giant Dentsu's business in spotlight

Economy Sports

Allegations of corruption in Olympic sponsorships involving former Dentsu director Haruyuki Takahashi have put the firm's overwhelming grip on Japan's sports marketing sector in the spotlight. Through its role as the exclusive agent, Dentsu secured a record of around 370 billion yen ($2.8 billion) in marketing revenue for the Tokyo Olympics and Paralympics organizing committee, where Takahashi was an executive. Prosecutors are now investigating Takahashi, and the suspicious flow of funds from Aoki Holdings Inc. to a company of his. Aoki is one of the official Olympic sponsors Dentsu secured af...

Kyodo News

Kyodo News