Tsukiji Outer Market Running "We're Not Moving" Campaign

Economy Guide to Japan

Tokyo, Sept. 3 (Jiji Press)--With Tokyo's iconic Tsukiji wholesale food market gearing up for an October relocation, many people believe the adjacent shopping area known as the Tsukiji outer market will also depart.

It will not.

To inform visitors that the outer market will stay and to keep the place lively, shop owners there are running a "we're not moving" campaign.

Some 500 shops, from sushi restaurants to specialty shops selling marine products and cooking utensils, line the outer market, a popular destination for professional cooks as well as Japanese and foreign tourists.

Shop owners say they have been asked many times by tourists whether the shops in the outer market are moving to Toyosu, even though it is only the wholesale market, known as the inner market, that is relocating to the district about 2 kilometers from Tsukiji.

[Copyright The Jiji Press, Ltd.]

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