Tuna Sells for Record 330 M. Yen in New Year Auction at Toyosu

Economy Society Lifestyle

Tokyo, Jan. 5 (Jiji Press)--A 278-kilogram bluefin tuna caught off Oma, Aomori Prefecture, northeastern Japan, fetched a record 333.6 million yen in the first New Year auction at the Toyosu wholesale market in Tokyo's Koto Ward on Saturday.

With domestic sea urchin also selling for a record price, the Toyosu market got off to a good start this year.

At 5:10 a.m. (8:10 p.m. Friday GMT), the closely watched tuna auction began with the ring of a bell.

The auction turned out to be a straight fight between an intermediate wholesaler and Kiyomura, the operator of Sushizanmai, a popular sushi restaurant chain. As the competition went on, the bid price kept rising and exceeded 700,000 yen per kilogram, which was the highest price marked at the now-defunct Tsukiji market.

Kiyomura ended up winning the auction, at 1.2 million yen per kilogram. The price of the whole tuna was more than double the previous record of 155.4 million yen, set by the same sushi chain operator in 2013 at Tsukiji.

[Copyright The Jiji Press, Ltd.]

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