Japan to Run Cashless Payment Campaign during 10-Day Holiday
Tokyo, March 13 (Jiji Press)--Japan will run a campaign to promote cashless payments during the 10-day holiday period from late April, during which the Imperial succession is set to take place, the industry ministry said Wednesday.
The Cashless Week campaign will be led by the ministry and the Payments Japan Association, whose members include companies and municipalities.
Some 40 businesses will participate, such as the country's three megabanks including MUFG Bank, credit card firms and providers of smartphone-based settlement services using quick response, or QR, codes.
During the campaign, additional shopping reward points and discount coupons will be offered to those making cashless payments.
In Japan, cashless payments accounted for about 20 pct of the total payments in 2016, far lower than 46 pct in the United States and 69 pct in Britain.
[Copyright The Jiji Press, Ltd.]