Over 40 Pct of Firms Expecting to Be Affected by Era Change


Tokyo, March 20 (Jiji Press)--A Teikoku Databank Ltd. survey has shown that 43.6 pct of companies in Japan expect the era change and related 10-day holiday to affect their business.

Their expectations are mixed, however. Some respondents cited pluses, such as special demand, while others listed negative effects including higher expenses, according to the survey released Tuesday.

The private research company looked into companies' awareness about the era change from the current Heisei on May 1, when Crown Prince Naruhito ascends the throne. The holiday period will start on April 27.

Of all respondents, 5.3 pct said they expect favorable impacts, while 12.8 pct answered the opposite. Those forecasting that positive and negative effects will come out even accounted for 25.5 pct.

As reasons for anticipating good effects, with multiple answers allowed, 13.5 pct cited an uplift in public sentiment, including brighter consumer sentiment amid the celebratory mood.

[Copyright The Jiji Press, Ltd.]

Jiji Press