Cool Biz Campaign Starts in Tokyo's Govt District


Tokyo, May 7 (Jiji Press)--This year's Cool Biz campaign, designed to encourage workers to dress lightly during summer to save electricity, started Tuesday, mainly in Tokyo's Kasumigaseki government district.

After a 10-day holiday period through Monday to celebrate Emperor Naruhito's ascension to the throne and commemorate the era change from Heisei to Reiwa, many employees at ministries and agencies showed up without ties on or wearing "kariyushi" traditional shirts from the southernmost prefecture of Okinawa.

Cool Biz, launched in 2005 and spearheaded by the Environment Ministry, will be in effect until Sept. 30. This year's Cool Biz is the 15th of its kind.

The campaign is one of measures taken in Japan to combat global warming. Office workers are encouraged to wear light clothes while air conditioning is set at 28 degrees Celsius to reduce electricity use.

"Cool Biz has become quite common for Japanese people," Shinji Isobe, head of the ministry's Lifestyle Policy Office, said. "I'd like people to continue," said Isobe, who came to work without wearing a tie.

[Copyright The Jiji Press, Ltd.]

Jiji Press