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Sachi no Kowake goods on display at a shop inside Toyama Airport. Shoppers can select the items they want and have them wrapped in a gift box.
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Each of the 20 items in the Sachi no Kowake lineup are long-standing favorites in Toyama. The only changes made were to the size and design of the packaging.
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Until now, only fishermen in Tokushima could enjoy fresh seaweed. Pictured here is Kagawa Nobuaki, a local fisherman who provided behind-the-scenes support for the development of Ikiteiru Nori, allowing Spec employees to use his fishing hut for testing the product.
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Hand-packed Ikiteiru Nori, which sells for ¥1,050 a pack, is shipped frozen to customers.