Foodie Idol Raises the Profile of Japanese Cuisine at Home and Abroad

From left: Ase Bound members Emre, Vinny, Martin, Kevin, and Alex. (© Kawamoto Daigo)

A weary looking Martin after helping sort the day’s catch. (© Kawamoto Daigo)

Martin (left) and Kevin outside Tsukiji prior to the wholesale market’s move to Toyosu. (© Kawamoto Daigo)

Mackerel simmered in miso sauce. The dish is standard menu item at many Japanese eateries. (© Pixta)

A bowl of hokki meshi topped with sliced negi onions. (© Pixta)

Tsukudani made with kelp atop a bowl of rice, with pickled vegetables and miso soup. (© Pixta)

Martin (left) and Vinny outside the Toyosu Market. (© Kawamoto Daigo)