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If It’s Not “Kawaii,” How Can It Be Smart?

  • An electronics retailer in central Tokyo. Smartphones now dominate the retail space in many stores. (Photo: Kuyama Shiromasa)

    An electronics retailer in central Tokyo. Smartphones now dominate the retail space in many stores. (Photo: Kuyama Shiromasa)

  • A mobile phone text message using emoji and dekome icons.

    A mobile phone text message using emoji and dekome icons.

  • If It’s Not “Kawaii,” How Can It Be Smart?
  • If It’s Not “Kawaii,” How Can It Be Smart?
  • If It’s Not “Kawaii,” How Can It Be Smart?
  • If It’s Not “Kawaii,” How Can It Be Smart?
  • If It’s Not “Kawaii,” How Can It Be Smart?
  • If It’s Not “Kawaii,” How Can It Be Smart?
  • If It’s Not “Kawaii,” How Can It Be Smart?
  • If It’s Not “Kawaii,” How Can It Be Smart?
  • If It’s Not “Kawaii,” How Can It Be Smart?
  • If It’s Not “Kawaii,” How Can It Be Smart?
  • If It’s Not “Kawaii,” How Can It Be Smart?

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