Kayac: The Digital Content Creator Promoting Community-Based “Regional Capitalism”

Kayac CEO Yanasawa Daisuke.

The company’s two glass-fronted office buildings are located on a side street surrounded by traditional houses used as working spaces.

Traditional houses provide ideal workspaces close to head office.

Local workers get lunch at the Machino “Shine” Shokudō cafeteria. This week, the lunches were provided by Inoue Kamaboko, which specializes in processed seafood products. With a discount, this hamburger lunch costs just ¥800. Messages from participating companies are printed on the cafeteria trays (left). The cafeteria is located within easy walking distance of the station and Kayac’s head office.

This recruitment ad on Smout tempts applicants with the promise of a slower pace of life, surrounded by the natural beauty of the Japanese Alps.

A footpath next to the office carries the message: “Have the strength to help others, and the courage to let them help you.”